Apple Store Apple Hanam tore up the atmosphere!
Apple Hanam, located on the first floor of Hanam Starfilt, was hotter than ever. The long line outside that was visible from the moment you entered the parking lot represented the atmosphere. The first Apple Hanam customers who entered after waiting were greeted with enthusiastic cheers and received a limited edition tumbler as a gift.
Apple Hanam, Korea's sixth store and the first to open outside of Seoul, was greeted by employees wearing red Product Red shirts and had a warmer atmosphere than any other Apple store. Due to the nature of Starfield Hanam, which is often visited by families, it could be said that it was truly a festival as families enjoyed Apple's fresh open culture together.
This product contained Apple Hanam's special logo, and it felt quite different from the eco bags that had been introduced so far. Word of mouth spread through Media Day, and since it was actually a limited edition item from Apple, dozens of people flocked from early in the morning to receive this model. Responses from the online community continue to say that they really want to have it.
Apple Hanam is located in the center of the first floor of Hanam Starfield, and there is even a Tesla above, so I think it will be the hottest zone. In addition, the whole glass can be said to be the identity of the Apple Store, and an eco-friendly feel was exuded everywhere.
Many customers had already soaked up the warm open atmosphere as they passed by and waited, and just receiving cheers as they entered under control was a completely different atmosphere.
Inside, many customers were able to experience a variety of products and have personal conversations with employees in the hot weather, showing Apple's special culture.
The product red shirt adds a Christmas feel and is really hot. In particular, perhaps because the college entrance exam is over, many users were seen experiencing concerns about products such as the iPad, MacBook, and AirPod Max.
This is the space where the Today at Apple session was held, and it is equipped with an expanded assistive listening system, so you can feel the desk vibrating depending on the sound. Here, you can experience special usability, such as the ease of use of the iPhone.
And what was special about Apple Hanam was the genius bar and pickup station, where you could chat with employees, receive products, and talk about various Apple products, which was very interesting.
At the Avenue space, you can see Apple's latest lineup, including Apple Watch Series 9 and Apple Watch Ultra 2, Apple's first carbon-neutral products.
The atmosphere at Apple Hanam was definitely hot enough to be described as tearful, and with M3 products scheduled to be released in the near future, this would also be a very interesting place if you want to experience a variety of Apple products.